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![]() Agenda Team, Gala Dinner, Venice 2008 | AGENDA is an independent communications agency established in 1995. Address: 31 rue Ballu, 75009 Paris, France We develop press, marketing and PR campaigns throughout Europe, build international partnerships with consumer brands, and organise events to improve the networking of our clients. |
Corinne Estrada is the founder and managing director of Agenda. She has a MBA in marketing from Pace University in New York, and broad professional experience covering arts, culture, tourism and entertainment.
In 2000, she created the Communicating the Museum conference, dedicated to communication for museum professionals.
In 2006, she initiated the first creative design prize for museums and art institutions - IMCA, the International Museum Communication Awards.
Since 1995, AGENDA has worked in 2 main areas: the tourism industry and museums.
Agenda's permanent accounts are Tate (since 1996), National Gallery (since 1998), Victoria and Albert Museum (since 1999) and Visit Wales (since 2001).
Other projects include the opening of new museums such as Mudam in Luxembourg in 2006 and major events for Europalia, Thyssen-Bornemisza Museo, Albertina, Bundeskhunsthalle Bonn, MFA Boston, and Boijmans van Beuningen.
| AGENDA's strategy is to build long-term partnerships. Inside the arts and museums world, we have developed a comprehensive international database; and outside, we have built business relationships with for example, Air France, Eurostar, Thalys, Les Amis du Louvre, Habitat, les Galeries Lafayette, and international media partners with The Herald Tribune and The Art Newspaper. | ![]() Cocktail at Thyssen-Bornemisza, 2007 |